Curiosity doesn’t clock out. Neither does good process.
The work at Aperture Insights is built on a disciplined approach to problem-solving — identifying what matters, asking the right questions, refining assumptions, and turning complexity into something clear and useful. I apply the same rigor to the projects I build for myself and my family.
Here are a few examples of things I built for fun. They follow the same general process and are things I actually use. Given them a try and share your feedback.
Things to play with
Five Dice
This started at the kitchen table: playing Yahtzee® with my family, no score sheets on hand, and every version I found online was either low quality or required waiting for a physical copy to arrive. I built a scoring template in Excel first. Scoring formulas came next. Eventually it became a fully functional web app. Each step was a refinement of the original idea — and a useful test of what “good enough” actually means.
The process behind the play
Every project on this page — like every client engagement — started with a question. Getting from that question to something genuinely useful takes more than good tools. It takes a disciplined process, a willingness to refine, and ongoing collaboration — with clients, subject-matter experts, or AI as a thinking partner — at every stage along the way.
Idea & Hypothesis
What problem is real? Early conversations with stakeholders help separate the symptom from the actual opportunity.
Scoping
What’s in and what’s out. Aligning on constraints early — with the right people in the room — prevents scope from quietly expanding.
Requirements
Getting specific before a single line of code or a single slide is written. Vague requirements produce vague results.
Prototype & Assess
A working first draft surfaces what the requirements missed. Sharing it early invites the feedback that improves it.
Refine & Evolve
The gap between “functional” and “worth using” is closed through iteration — and there’s almost always another version worth building.
Throughout each stage, I work closely with collaborators — whether that’s a client stakeholder, a subject-matter expert, or AI as a thinking partner. AI can accelerate execution, surface options faster, and pressure-test assumptions. But it doesn’t replace the judgment required to scope the right problem, make the right trade-offs, or know when something is truly ready. That’s where experience and domain knowledge still matter — and where the real work happens.
If any of this sparks an idea for your business — whether it’s a process that needs streamlining, an insight buried in data, or a prototype that could move a decision forward — let’s talk.
Yahtzee® is a registered trademark of Hasbro, Inc. Aperture Insights is not affiliated with or endorsed by Hasbro, Inc.
